Post by account_disabled on Jan 1, 2024 2:30:32 GMT -6
The key is to carry out a digital marketing strategy that includes both elements, so that implementing them complement each other and maximize the long-term investment. Two women working on a laptop. We should not pigeonhole ourselves with just one strategy, SEM and SEO must go hand in hand to create a successful digital marketing campaign. SEM and SEO trends for 2020 For 2020, inbound marketing continues to be the best bet for entrepreneurs, and its 2 elements, SEM and SEO, continue to be of great relevance. Updates are presented that are important to take into account so as not to be left behind: Images in WebP format are something that we should consider.
This format is developed by Google and provides higher resolution with a smaller weight than the most popular formats. So maybe it's time to let JPG, GIFs and PNG go for this new bet from Phone Number List Google. Quality content continues to be a trend, as long as we develop content that is relevant and provides us with authority, we will be on the right track to generate constant organic traffic. Also, search engines are beginning to adapt better to the general meaning of writing, so well-written content with quality information is the one that will stand out the most. Work on featured snippets as they give us authority but in many cases we run the risk of them converting into searches without clicking on our website.
We must analyze which keywords will work best for us to generate traffic to our page. Mobile compatibility is one of the most important points currently. Nowadays, there are few people who do not have a smartphone or other mobile device, therefore, there is a good percentage of the public who makes their inquiries from their cell phone or tablet; and this percentage is increasing every time. Make sure your website and content are adapted for mobile devices since a large number of searches are performed The user experience is something that we cannot forget, with the great variety of sites that exist on the Internet we must not overlook that our content is pleasant for those who are directed.
This format is developed by Google and provides higher resolution with a smaller weight than the most popular formats. So maybe it's time to let JPG, GIFs and PNG go for this new bet from Phone Number List Google. Quality content continues to be a trend, as long as we develop content that is relevant and provides us with authority, we will be on the right track to generate constant organic traffic. Also, search engines are beginning to adapt better to the general meaning of writing, so well-written content with quality information is the one that will stand out the most. Work on featured snippets as they give us authority but in many cases we run the risk of them converting into searches without clicking on our website.
We must analyze which keywords will work best for us to generate traffic to our page. Mobile compatibility is one of the most important points currently. Nowadays, there are few people who do not have a smartphone or other mobile device, therefore, there is a good percentage of the public who makes their inquiries from their cell phone or tablet; and this percentage is increasing every time. Make sure your website and content are adapted for mobile devices since a large number of searches are performed The user experience is something that we cannot forget, with the great variety of sites that exist on the Internet we must not overlook that our content is pleasant for those who are directed.
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